The Two Easiest Types of Leads to Sell

By Alan Michael | Improve Sales Process

Today I want to talk to you about the two easiest types of leads to sell to, which most companies either overlook or they’re too busy to do anything with. 

The first group is your existing customers. 

Existing customers are 10 to  14 times more likely to buy something from you again, after the first time. So there’s a massive opportunity here and most companies do very little, if anything at all, to be able to generate more revenue from the existing client base. And these existing clients often need additional work done on their home, whatever that may be. 

They’re also a great source of referrals and reviews, which ultimately brings you more credibility and more business for your company. 

The second group is demo, no sales. 

Your sales people go out, they demo the product, they give a pitch and at the end of the day, what happens is that there’s only a certain percentage of those that they even sell.

So there’s a massive opportunity to go find additional revenue, whether it be from your existing customers, from the demo, no sales, or even from leads that never booked an appointment with you… Ultimately bringing you additional revenues and a massive amount of profit to your bottom line, because you don’t have to pay for any more marketing to drive these. 

You’ve already spent the money: $200, $300, $400, maybe $600 per lead, to drive these leads, and now you can profit from and monetize them. 

I have a specific system that can help you drive more revenue and profit straight to the bottom line, being able to utilize these leads and not take up a whole bunch of your staff’s time… that will ultimately make you a lot more money, which will help you grow in the future, hire better people, put more profit into your bottom line, take more time off, whatever it is you choose to do. 

Let’s talk about how we can drive more revenue from everything that you’re doing. Watch this video then schedule a call here: